Maya Higa built a wildlife sanctuary on Twitch, funded by the people who watch it
Maya Higa leveraged her Twitch community to establish a wildlife sanctuary. Audience support funded a tangible, viewer-funded space dedicated to animal care and conservation.
Original reporting: The Optimist Daily · 1 min read
Originally published by The Optimist Daily: First briefed by The Daily Lift: Last updated:
The sanctuary creates a viewer-funded site for animal care and conservation, so animals and conservation activities directly benefit from audience contributions. It also indicates that a Twitch community’s financial support can be converted into a physical resource for animal care and conservation.
What happens next
How will the sanctuary’s animal care, management and long-term funding be evaluated and overseen?
This is a short original brief by The Daily Lift, not the publisher's full article. Credit and copyright for the original reporting remain with The Optimist Daily.
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